TATA AIG Caps Grand Success with 360 Degree Spin Booth and Interactive Games in Bengaluru

Finishing this financial year with another stellar performance, TATA AIG Insurance Company had a bit more than usual to celebrate this time.

Finishing this financial year with another stellar performance, TATA AIG Insurance Company had a bit more than usual to celebrate this time. As the company crossed a mighty significant milestone of 10,000 crore GWP (Gross Written Premium), there was much excitement in the air.

TATA AIG Insurance is among India’s leading private insurance providers across sectors like health, travel and other purchases. A joint venture between the Tata Group and the American International Group, it was established in 2001 and has grown into an elaborate network of agents, services and protection schemes. Upon the conclusion of the financial year 2022-23, the official figures reported TATA AIG’s GWP standing at 13,448 crores.

On June 19, 2023, TATA AIG held a generous celebration in Bengaluru to the theme of ‘10 Ka Dum’, showcasing the company’s might. The event was a testament not only to the greater heights this TATA venture is constantly soaring to, but also the steady dedication and optimistic attitude of the entire TATA family at work to refine their services and offer nothing short of brilliance.

With the help of GoKapture, the organizers were able to infuse much fervour and excitement into the event, setting up some cool gamified activities and a photobooth in Bangalore. The star of the show was our recent innovation called the Excitometer. It is essentially an interactive feedback wall that records the audience’s enthusiasm- yes, literally! The web application registers the sounds made by the audience’s loud cheers and transforms it into completing a customized visual onscreen, which is duly branded with the company’s elements relevant to the occasion. This cheer megaphone served the function of building hype and invigorating the audience with team work in raising the bar as high as possible.

Event technology is a horizon of possibilities, and with GoKapture, you can aim for the sky. We bring to you the latest and the best of photo and videobooths, Augmented Reality and Virtual Reality and more to curate experiences for a particular audience. Celebrate your next success with our popular Digital Caricature Booth or the evergreen Strip Photo Booth. If glamourous is your way to go, opt for the fabulous Glambot and make it a moment for everyone to remember. Indulge your audience in interactive gaming sessions with branded marketing and lead generation games, IOT-based activities and more. Ensure that your special occasion is just as special for all the participants and give them abundant memories to treasure.


Manish Agarwal

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