Moringa oleifera is a fast-growing tree of the family Moringa cease, innate to the Indian subcontinent. Common names for it include moringa, horseradish tree, drumstick tree, and ben oil tree or benzo live tree. It is mostly cultivated for its young seed pods and leaves used as vegetables and for traditional herbal medicine and is also used for water purification. There has been an increasing awareness of the nutritional benefits of moringa that has created an increase for the moringa ingredients market globally.

Market Dynamics - Moringa Ingredient Market

Growing awareness regarding the health benefits of moringa among individuals across the globe is the main factor driving the growth of the global moringa ingredients market. Increasing use of moringa owing to its high nutritional value along with its admirable medicinal properties are factors anticipated to propel the growth of the target market soon. Moreover, increase in consumption of moringa food products due to its health benefits, coupled with its growing use in the treatment of neurodegenerative diseases, asthma, hypertension, urolithiasis, tumor therapy, diabetes, edema, etc. are some among the main factors projected to propel the growth of the target market over the forecast period.

Economic Impact of COVID-19 on Moringa Ingredient Market

The exclusive COVID 19 impact analysis provides an analysis of micro and macro-economic factors on the Moringa ingredients market. Also, complete analysis of changes on healthcare expenditure, economic and international policies on supply and demand side. The report also studies the impact of the pandemic on global economies, international trade, business investments, GDP, and marketing strategies of key players present in the market. 

Moringa Ingredient Market Segmental Overview

The study analysed the global Moringa ingredients market based on the product, application, distribution channel, and geography.

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Moringa Ingredient Market by Product

Seed oil, and moringa leaves are the product type of the market. The moringa leaves dominate the market, by product type. Rising demand in herbal and botanical supplements as a part of food application may sustain market growth. Moringa leaves help in treating several other diseases such as hyperglycemia, asthma, flu, heartburn, dyslipidemia, malaria, syphilis, pneumonia, scurvy, skin diseases, diarrhea, headaches, eye and ear infections, and bronchitis. It also helps decrease cholesterol and blood pressure and acts as an antioxidant, antimicrobial, anticancer, antidiabetic, and anti-atherosclerotic agent.

Moringa Ingredient Market by Application

The market finds application in food beverage, cosmetic personal care, and water purification. The cosmetics and personal care application segment registered the largest share in terms of revenue, owing to extensive utilization of the product due to its moisturizing properties and the benefits related to boosting collagen helpful for reducing sagging skin, fine lines, and wrinkles.

Moringa Ingredient Market by Distribution Channel

The distribution channel of the market are hypermarkets and supermarkets, specialty stores, and online. The specialty stores segment held a lion’s share in the market. Owing to consumers prefer to buy the product after physical checking. Moreover, the online segment is the fastest-growing segment of the market. 

Moringa Ingredient Market Key Players

The key competitor of the market includes Vedha Farms, Saipro Biotech Private Ltd., Organic India, Kuli Inc., Himalaya Global Holdings Ltd., Herbs Crops Overseas, Grenera Nutrients Pvt. Ltd., Genius Nature Herbs Private Limited, Earth Expo Company (EEC), Ancient Greenfields Pvt Ltd. (AGF), among others.

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