Global Sleepwear Market was valued at USD 12.37 billion in 2022 and is expected to reach USD 23.93 billion by the year 2030, at a CAGR of 8.6%.

Sleepwear is apparel designed to wear while sleeping. Sleepwear indulges in relaxation after the day is over. Moreover, it is mostly axiomatically believed that "exercise is medicine". However, recent research has shown that a similar dictum pertains to sleep and nutrition. Indeed, sleep is medicine, as nutrition and exercise are medicine. Recently, a report by the Centre for Disease Control (CDC) stated that about 50 to 70 million American adults experience sleep and wakefulness syndrome. In addition, it is even more distressing when kids don't sleep soundly at night. Furthermore, a study by Dr. Jodi Mindell from the Sleep Centre at the Children's Hospital of Philadelphia estimated that 20% to 30% of children suffer from sleep problems. According to NCBI, the harmful effects of poor-quality sleep are unnoticeable, including medical conditions such as cardiovascular diseases, diabetes, and obesity.

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The Top Key Players include Sleepwear Market Report:

CHRIS & CAROL (US), Mono B (US), AMERICA & BEYOND (US), Yellow Cabbage Wholesale (US), BEWICKED (US), Calvin Klein (US), Synerg (India), organicandmore.com (India), ERTEN (Turkey), Marks and Spencer plc (UK), NASTYGAL.COM LTD. (US), Victoria's Secret (US), Jockey (US), Selfridges & Co. (France), Guccio Gucci S.p.A (Italy), PVH Corp. (US) and others major key players., Key Industry Developments in Sleepwear

Sleepwear, often known as Nightwear or Nightclothes, clothing intended for use while sleeping. The Type of nightwear varies with the Seasons, with warmer types used in Colder Weather and vice versa. In addition to their Functional Goals, some Styles or Materials are chosen to be visually Pleasing or Attractive.

By Type

• Top-wear
• Bottom-wear
• Nightdresses/Gowns
• Sleepwear Set

By Fabric Type

• Cotton
• Silk
• Synthetic
• Merino Wool
• Others

By End Users

• Men
• Women
• Kids

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Asia-Pacific region is expected to dominate the sleepwear market during the period of forecast. The growth in this region is attributed to the rise in disposable income and the changing behavioural patterns of consumers. Moreover, countries such as India, China, and Japan are the major purchasers of sleepwear owing to the high population in these countries and the ready adoption of the growing sleepwear fashion trend. Furthermore, major companies from other parts of the world are deploying their retail stores to increase their sales, owing to the rapid demand by consumers in this region.

Region and country level analysis:

• North America (U.S., Canada, Mexico)
• Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
• Western Europe (Germany, U.K., France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
• Asia-Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC)
• Middle East & Africa (Turkey, Saudi Arabia, Bahrain, Kuwait, Qatar, UAE, Israel, South Africa)
• South America (Brazil, Argentina, Rest of SA)

On the Basis of sleepwear market forecast, by distribution channels, the supermarket segment was the highest contributor to the market in 2019, and is expected to remain dominant through 2020–2027. This is Attributed to increasing in number of supermarkets and hypermarkets in both mature and emerging economies. Moreover, the one-stop solution provided by these retail formats makes it a popular shopping option for consumers. Further more, these retail formats offer a Wide Range of products at a competitive price to consumers, and are usually located at easily accessible areas, which adds to overall attractiveness of this segments

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COVID-19 Impact on Sleepwear Market

The outbreak of COVID-19 in 2020 forced various industries worldwide to shut down. Many restrictions were imposed by the governments of several countries to restrict the spread of the virus. Moreover, only essential services such as healthcare, pharmacy, and eatable related services were allowed in the pandemic era, which resulted in a negative impact on the sales of the sleepwear market. COVID-19 pandemic has seriously affected the growth of the sleepwear industry. During the peak pandemic period, entrepreneurs were compelled to take tough decisions such as lay-offs, pay cuts, and asking employees to go on unpaid leaves. Furthermore, the restrictions imposed on imports and exports by several governments resulted in a shortage in the availability of raw materials. After, the ease in the restrictions, the sales in the sleepwear and loungewear category have risen significantly.

Table of Content

Chapter 1: Introduction

Chapter 2: Executive Summary

Chapter 3: Growth Opportunities by Segment

Chapter 4: Market Landscape

Chapter 5: Sleepwear Market by Type

Chapter 6: Sleepwear Market by Fabric Type

Chapter 7: Sleepwear Market by End User

Chapter 8: Sleepwear Market by Distribution Channels

Chapter 9: Company Profiles and Competitive Analysis

Chapter 10: Global Sleepwear Market Analysis, Insights and Forecast, 2016-2028

Chapter 11: North America Sleepwear Market Analysis, Insights and Forecast, 2016-2028

Chapter 12: Europe Sleepwear Market Analysis, Insights and Forecast, 2016-2028

Chapter 13: Asia-Pacific Sleepwear Market Analysis, Insights and Forecast, 2016-2028

Chapter 14: Middle East & Africa Sleepwear Market Analysis, Insights and Forecast, 2016-2028

Chapter 15: South America Sleepwear Market Analysis, Insights and Forecast, 2016-2028

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