As modern architecture evolves, the demand for sustainable, aesthetically pleasing, and high-performance materials continues to grow. One innovation leading the charge is the Rocera line of “ Modified Clay Material ” (MCM) by BRCeramics. Combining cutting-edge technology with environmental responsibility, these “ modified clay tiles ” are redefining how architects, builders, and homeowners approach exterior and interior design.
In this comprehensive guide, we will explore what Modified Clay Material (MCM) is, the advantages of using modified clay tiles , pricing insights, application areas, and why BRCeramics is the go-to “ tile showroom ” , tile shop , and “ tile store ” in India for MCM products.
What Is Modified Clay Material (MCM)?
Modified Clay Material (MCM) is a modern construction material made primarily from natural clay that has been altered through a proprietary firing and molding process. This modification enhances the natural properties of clay, creating a material that is:
- Lightweight
- Flexible
- Durable
- UV-resistant
- Environmentally friendly
Unlike traditional tiles, “ modified clay tiles ” made from MCM are thin yet strong, allowing them to be used across a wide range of applications without compromising performance.
Evolution of Modified Clay Materials
Historically, clay has been a go-to material for construction for centuries. However, traditional “ clay tiles ” were heavy, brittle, and limited in design. MCM takes the versatility of clay to the next level by incorporating nanotechnology and polymer binders that change the material at a molecular level.
This results in tiles that are:
- Easier to transport and install
- Resistant to weather changes
- Available in more textures and colors
Why Choose Rocera MCM by BRCeramics?
BRCeramics, through its premium Rocera brand, offers India's most comprehensive and cutting-edge selection of “ modified clay tiles ” . As a trusted tile showroom , tile shop , and “ tile store ” , BRCeramics has built a legacy of innovation and quality over the last 25+ years.
Here are the standout benefits of Rocera MCM tiles:
1. Eco-Friendly Construction Material
Sustainability is at the core of Rocera's product philosophy. These “ modified clay tiles ” are made from 100% natural materials and require minimal energy for production compared to conventional materials.
Their eco-benefits include:
- Low carbon footprint
- Recyclability
- Minimal construction waste
They're ideal for green-certified buildings and projects aiming for IGBC or LEED compliance.
2. Exceptional Aesthetic Versatility
From smooth stone finishes to bold geometric patterns, “ Rocera MCM tiles ” come in a wide variety of colors, textures, and styles. Whether it's a modern office façade or a heritage home restoration, Rocera offers an aesthetic that complements every architectural vision.
Options include:
- brick textures
- Wood Finishes
- Metallic sheen
- Slate stone appearance
This design flexibility is one reason architects and interior designers across India choose BRCeramics as their preferred “ MCM tile store ” and “ MCM tile showroom ” .
3. Thermal and Acoustic Insulation
Thanks to the porous structure and modified properties of clay, MCM tiles provide excellent insulation. This makes them ideal for hot and noisy urban environments like Delhi NCR.
Benefits include:
- Reduced indoor temperatures
- Lower HVAC costs
- Noise absorption and echo reduction
4. Lightweight yet durable
Unlike traditional ceramic or concrete tiles, Rocera's MCM tiles weigh just 3 to 6 kg/m². This makes them:
- Easier and faster to install
- Safer for high-rise buildings
- Suitable for curved surfaces and complex geometries
Despite being light, they resist cracking, warping, and UV damage, ensuring long-lasting performance.
Application Areas of Rocera Modified Clay Tiles
The versatility of “ Rocera modified clay material ” means it can be used in a wide range of applications, both indoors and outdoors.
External Applications
- Facade cladding for commercial and residential buildings
- boundary walls
- pillars and columns
- Parking area elevations
- Entrance gateways
Interior Applications
- Feature walls
- Lobby designs
- Accent partitions
- Bathroom and kitchen highlights
- false ceiling panels
Their bendability (up to a 360-degree curve) makes “ MCM tiles ” perfect for modern, curved architectural elements, a feat most traditional materials can't achieve.
Modified Clay Tiles Price in India
When considering MCM for your project, one of the key factors is cost. The “ modified clay tiles price ” in India can vary based on several parameters:
- Design and texture
- Size and thickness
- Color finish (natural, matte, glossy)
- quantity ordered
- Installation method
On average, the “ modified clay tiles ” price ranges from ₹180 to ₹450+ per square foot depending on the customization and application.
At BRCeramics' “ tile shop ” , bulk orders and project-specific pricing are available for architects, developers, and contractors. They also offer consultation on layout, color schemes, and material compatibility, ensuring optimal ROI for every rupee spent.
Where to Buy: BRCeramics Tile Stores and Showrooms
If you're looking for authentic Rocera “ modified clay tiles ” , visit BRCeramics — India's most trusted network of tile stores , tile shops , and “ tile showrooms ” .
Their presence includes:
- Kohler Exclusive Showroom in Delhi
- BRAQ Experience Center for architectural and designer tiles
- Retail outlets in Delhi NCR.
- Pan-India delivery via e-commerce and B2B distribution
BRCeramics ensures that every “ tile showroom ” is equipped with sample boards, color palettes, mock-ups, and VR technology to help clients visualize tile placements in real-time.
Comparison: MCM vs. Traditional Tiles
Feature
Rocera MCM
Traditional Clay Tiles
Weight
Lightweight (3–6kg/m²)
Heavy (15–20 kg/m²)
Installation
easy and fast
Time-consuming and laborious
Flexibility
High (can bend and curve)
Rigid
Durability
Weather-resistant and UV-resistant
Prone to cracks and discoloration
Sustainability
Eco-friendly and recyclable
Limited eco features
Aesthetic Range
Broad textures and finishes
Limited textures and colours
Clearly, Rocera's “ Modified Clay Material ” (MCM) provides a superior edge over traditional options for both aesthetics and performance.
Why Architects & Builders Choose Rocera MCM
In a highly competitive construction landscape, every material decision counts. Rocera by BRCeramics has become the preferred choice for builders, architects, and design consultants due to:
- Factory-backed warranties
- Color consistency across batches
- On-site technical support
- Custom color and design solutions
- Sample availability and CAD files for planning
Real-World Projects Featuring Rocera MCM
BRCeramics has completed several prestigious projects using Rocera “ modified clay tiles ” , including:
- Commercial buildings in Gurugram's DLF Cyber City
- Luxury apartments in South Delhi
- Boutique hotels in Himachal Pradesh and Uttarakhand
- Showroom facades for leading retail brands
Each of these projects benefited from the ease of installation, modern appeal, and sustainability of “ MCM tiles ” .
Maintenance Tips for Modified Clay Tiles
While “ Rocera tiles ” are low-maintenance, following a few basic care practices can prolong their lifespan:
- Clean regularly with a damp cloth
- Avoid acidic or abrasive cleaners
- Reseal edges periodically for water resistance
- Inspect façade tiles after extreme weather events
BRCeramics also provides a maintenance guide and post-sale support for all Rocera MCM installations.
Partnering with BRCeramics: Beyond Just Tiles
BRCeramics is more than just a tile store or “ tile showroom ” . It's a full-service architectural materials partner. When you choose Rocera MCM, you also benefit from:
- Design assistance from in-house architects
- Installation guidance and training
- Virtual visualization of tile placement
- Doorstep delivery with secure packaging
Whether you're building a home, renovating a commercial space, or designing a landmark, BRCeramics empowers you with modern materials like Modified Clay Material (MCM) for a sustainable and stunning finish.
Conclusion: Building the Future with Rocera MCM
The future of construction lies in innovation, sustainability, and aesthetic freedom — and “ Modified Clay Material ” (MCM) by BRCeramics' Rocera brand delivers all three. Lightweight, customizable, and eco-friendly, Rocera modified clay tiles are ideal for residential, commercial, and institutional projects across India.
If you're planning your next construction or renovation project, visit a BRCeramics tile shop , tile showroom , or browse online to discover the best in “ modified clay material” design.
? Ready to transform your building facade or interiors with Rocera Modified Clay Tiles? Visit BRCeramics today or call us for a consultation! Let innovation meet design.
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