10 SEO Pointers that will improve your website’s health

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 SEO or Search Engine Optimization is the most effective way to drive traffic and increase sales for your business or blog. However, most people don't understand how SEO works, and this means that they are unable to leverage it to their advantage. In this blog, we will discuss a few pointers that will improve your website health; fresh content vs. duplicate content, how useful is back linking as an activity for SEO off-page, and other such factors.

1. Determining website design health
  Website should be made in such a way that the audience or the traffic that is generated should be curious to know more, explore more content on your website. Website health should not be compromised by any kind of factors such as page loading time or landing page error, these errors may cause harm to your website’s health. Your website should be error free and should reach all the customer expectations and needs. This error free content automatically becomes a ranking factor that helps the spiders to rank your website up.


  1. Understand your target audience
    To increase traffic on your website, you need to start by understanding your target audience. Ask yourself who your ideal customer is, what they are looking for, and what type of content they would find engaging. Once you have a good understanding of your target audience, you can start creating content that is tailored to their needs and interests. In addition to creating great content, you also need to make sure that your website is easy to navigate and visually appealing. Your website navigation design is also a factor of determining your website’s health, as it will also contribute towards page relevancy. By taking the time to understand your target audience and create a website that meets their needs, you will be well on your way to increasing traffic and generating more leads.
  2. Understand your niche market
    To truly succeed in selling products or services online, it is critical that website owners take the time to understand their target market. By understanding the specific needs, wants and desires of their target market, website owners can create a more effective online presence that is better able to sell products or services. Additionally, by understanding the competition, website owners can make sure that their own site is positioned in a way that makes it more appealing to potential customers.

In short, by understanding their target market, website owners can improve their chances of making sales and generating revenue. So, if you're looking to increase sales from your website, make sure you take the time to understand your target market and position your site accordingly.

  1. Feed your website
    As an entity that owns a business on the internet one should know that websites are ranked according to their SEO activities; Google bots or spiders are bots that keep crawling at a specific frequency through all the websites that are on google, they keep updating the ranking positions of websites according to the websites’ activities on the internet, such as: Blog writing, adding content, link generation, social media plugins, and many such activities. Thus improving your website health by feeding your website with content is as important as it is to water a plant in order to grow.


  1. Use your keywords

When creating content for your website, be sure to use your keywords throughout. This will help your site to rank higher in search engine results pages (SERPs), and will also help potential customers to find your site more easily. Use your keywords in your page titles, in your headings and subheadings, and throughout the body of your text. Don't overdo it, however, or your site may be penalized for keyword stuffing. Use your keywords thoughtfully and sparingly, and you'll reap the rewards in terms of increased traffic and improved SERP rankings.

  1. Deploy your website
    When you're ready to deploy your website, there are a few things to keep in mind. First, you'll need to choose a web hosting provider. There are many different options available, so be sure to do your research and select a provider that's a good fit for your needs. Once you've chosen a provider, you'll need to set up your account and purchase a domain name. Once your account is set up and your domain name is registered, you'll be able to upload your website files to the server and make your site live.

  2. Conduct website analysis regularly
    Google Analytics is a free website analytics service that provides insights about website traffic and visitor behavior. By understanding how users interact with your website, you can make informed decisions about how to improve your website and marketing campaigns. Google Analytics is easy to set up and use, and it can be a valuable tool for understanding your website performance.
  3. Keep a close track of your competitors

In business, it is important to keep a close track of your competitors website. This will give you an idea of what they are doing on their website, what is working for them, and what is not. It will also give you an idea of how to improve your own business and website. There are many ways to track your competitors, including online tools, market research.

  1. Conduct keyword analysis
    Conducting a keyword analysis is an important step in any SEO or SEM campaign. It allows you to identify the most important keywords for your website or product, and track how well they are performing.


There are a number of different tools you can use to conduct a keyword analysis, but the most important thing is to make sure you are using the right keywords for your audience. The best way to do this is to research your target market and find out what keywords they are using to search for products or services like yours. You will find many websites that provides tools for your research such as SEO smalltools, SEOQuake, etc.


Once you have a list of keywords, you can use a tool like Google AdWords Keyword Planner to track how often those keywords are being searched for and how much competition there is for each keyword. This information will help you determine which keywords are most important to focus on in your SEO or SEM campaign.

  1. Deploy the latest SEO tools
    There are a number of SEO tools available that can help you to improve your website ranking in search engine results pages (SERPs). Some of the most popular and effective SEO tools include Google Search Console, Google Analytics, and Moz.


Google Search Console is a free tool that allows you to track your website performance in Google search results. Google Analytics is a free tool that allows you to track your website traffic and performance. Moz is a paid tool that offers a number of features to help you improve your website ranking, including keyword research and link building.


These are some of the SEO pointers that will improve and will help you and your website health. To cope up with your competition and to outrun competitors, one must follow and use these SEO pointers.

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