Minneapolis ‘For Sale By Owner’ Signs Include Unintended Messaging

Real Estate Corners is a licensed real estate company that has been operating in Minnesota since 2001.

Do you plan to sell your house this year? Working with a realtor removes a lot of the stress of selling your home, but you need to be prepared to pay the 6% in commission fees that agents commonly charge. On the other hand, choosing Minneapolis FSBO empowers you to handle marketing, negotiations, and closing processes independently, thus avoiding commission fees. When you go the FSBO route, creating the right ‘messaging’ becomes vital as it can greatly impact how quickly you sell your property.

What is messaging?

In the context of selling a property, proper messaging means portraying your home as an ideal place for potential buyers, emphasizing its value and the lifestyle it offers. Effective messaging can suggest to buyers that your home is a valuable investment and a great place to live.

A well-crafted message for your Minneapolis FSBO listing on the MLS (Multiple Listing Service) can attract realtors and boost your chances of quickly connecting with the right buyer. Utilizing a local flat fee MLS service allows you to list your property on this essential platform, exposing it to thousands of real estate brokers and agents. Without this exposure, your property may linger on the market longer than necessary.

Messaging done right

The yard sign is one of the essential things you will need in marketing your home. The words "for sale by owner" signal that you are independently handling the sale. "For sale" clearly indicates availability, but "by owner" may convey unintended messages that might not always appeal to prospective buyers.

Specifically, a Minneapolis FSBO yard sign might suggest to some that the property lacks professional representation, potentially implying:

  • "Real estate agents failed to sell this house."
  • "This is a bargain!"
  • "I’m difficult to negotiate with."

Such perceptions could deter potential buyers. Nevertheless, these issues can be mitigated with the support of Real Estate Corners, a provider of flat fee MLS realty services.

Sign up for Real Estate Corners’ Minneapolis FSBO package to eliminate the guesswork and hassles of selling your home. Call (612) 483-1230.

About the Author:

Real Estate Corners is a licensed real estate company that has been operating in Minnesota since 2001. As leaders in the flat fee real estate industry, they offer homeowners two options to sell their properties while saving them thousands of dollars in selling commissions. With over 20 years of experience selling both residential and commercial properties, their team has the knowledge, expertise, and resources to deliver exceptional results for clients of all sizes. Providing top-quality service to each client is their number one priority, and their highly skilled and experienced professionals are committed to assisting you every step of the way.


Comments