Nail Care Market Growth, Demand & Opportunities

Surging Disposable Income of People To Propel Demand for Nail Care Services Globally

With growing consciousness of people toward nail hygiene, on account of the rising awareness about the causes of nail infestation, the demand for nail care services is soaring across the globe. Moreover, good nail care services are beneficial for patients living with diabetes, as they are highly vulnerable to foot infections, such as foot ulcers. According to the observations of the World Health Organization (WHO), 422 million people all over the world are living with diabetes.


Besides the aforementioned factors, the increasing fashion and beauty consciousness among women and surging disposable income of consumers are also fueling the progress of the nail care market. In professional nail care services, such as the ones provided in beauty salons, the use of nail colors has risen considerably in recent years. Around the world, women aged more than 55 years have been found to be one of the primary professional nail care service consumers, The influence of dress-nail match and nail art among younger consumers is one of the major trends currently being observed in the industry.

 

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Geographically, the demand for nail polish is currently the highest in the APAC region, while the North American region is the largest consumer of nail gels. In APAC, the demand for manicures is growing rapidly in Japan. Moreover, the country is also witnessing the mushrooming popularity of business nails. Globally, the demand for nail polish strips is rising sharply. A nail polish strip is basically a kind of nail polish that can be easily applied to an adhesive layer on the nail and have partially or completely removable backing, and die and dried cut.


Thus, the demand for nail care services will rise sharply in the coming years, primarily because of the growing consciousness of people toward appearance and nail hygiene, increasing prevalence of diabetes, ballooning disposable income of people, soaring population of working women, especially in developing nations, and mushrooming number of salons all over the world.


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