As well as Ronnie 2K, Singh has witnessed NBA2K reach heights that never felt 2K23 MT possible when the franchise first put Michael Jordan on their cover in 2011. The exclusive interview with Singh addressed the importance of the game's launch, player ratings, celebrity involvement, the game's community, and that of the NBA2K Team that has made everything possible.Note The interview has been lightly edited and reduced for clarity.

"This game is so important to the society, and there are so many people within our community, so it's all about making sure our players are really satisfied. Which also of course involves the NBA players who play in our games, the famous, the professional athletes" Singh said. "So today I'm delivering a number of codes to people. I've handed over an online game on Travis, PG, and some of the people I'm extremely good friends with.

The emotional and cultural impact that this game has, launches day only gets larger, and to admit it, overwhelming, however it's also incredibly exciting. "As the face of NBA2K, Singh has an enormously significant role in the ongoing growth of the game. From facilitating participation by athletes and celebrities, as well as personally engaging with the larger community, Singh understands the massive responsibility that he bears.

"I consider myself to be a part of the funnel when it comes to the masses of people. I've maintained relationships with every player in our game, but also our group of players who trusts me to keep them abreast in the news," Singh said. "Our game is no longer just a matter of dropping it and moving on with it. Every six weeks, there are updates significant ones that feature new music, fresh content in the game, new MyTeam cards, as well as new clothing apparel, every six weeks.

There's so much. As the person who is in charge of everything, I am entrusted with a massive responsibility to reach all our consumers the best we can. ""I believe it's an act of respect for those guys. It's something they talk about during the game," Singh said. "Even although Klay declared that he's never had a chance to play NBA2K in the past since using the Dreamcast, the fact that Klay cares about 2K23 MT Buy his ratings too much, I can tell that's just not the case. I have seen his gamer tag, he plays it just enough.